Sunday, July 29, 2007

Box Office Report: 7-29-07

Dude here again. That was a good book. I read the entire thing in two days. I'm sick like that. Luckily, I'm done reading and can back to things that rot my brain, like movies, video games, and Mountain Dew slurpees. Man, those are tasty.

This weekend, SImpsons fans can finally rejoice, and Fox can breathe easy, as the long awaited motion picture finally came out and took the top spot. Let's go to the numbers, shall we? (All in millions, remember, and these are the studio estimates, the actuals will be available on Monday. Just to prove me wrong).

1. The Simpsons Movie (Fox) - $71.85, 3922 screens, week 1, $71.85 total

2. I Now... Chuck and Larry (Uni) - $19.06, 3501 screens, week 2, $71.6 total

3. Harry Potter: Order of the Phoenix (WB) - $17.06, 4005 screens, week 3, $241.77 total

4. Hairspray (NL) - $15.55, 3121 screens, week 2, $59.3 total

5. No Reservations (WB) - $11.75, 2425 screens, week 1, $11.75 total

6. Transformers (Par/DW) - $11.5, 3349 screens, week 4, $284.5 total

7. Ratatouille (Dis/Pix) - $7.2, 2934 screens, week 5, $179.68 total

8. Live Free or Die Hard (Fox)- $5.35, 2271 screens, week 5, $125.1 total

9. I Know Who Killed Me (Sony) - $3.4, 1320 screens, week 1, $3.4 total

10. Who's Your Caddy? (MGM/Wein) - $2.9, 1019 screens, week 1, $2.9 total

Ok, those are the numbers, but what do they mean? Well, if you're the Simpsons, then you must be pleased. You got people to pay for what they get at home for free. You even make that joke in the movie. Along with tons of other jokes. The fans came out and supported the film beyond most anyone's expectations. I don't think any records were broken, but I'm sure that there will be one drudged up and dusted off, like biggest opening for a movie based on a TV show that airs on Fox. In which case, until the release of Herman's Head: The Movie, it can be proud to have that claim.

(Actually, I forgot about the X-Files movie, but in 3 days, Simpsons took in almost the entire gross of X-Files. to be fair, there are many more Simpsons fans than X-Files fans).

Other movies were released this weekend, too. No Reservations opened up in fifth to a small amount, most likely because they forgot the key ingredient to success of kitchen based movies this summer is a talking rat. There are far too many temptations to blame the failure of I Know Who Called Me on the starlet's recent brushes with chemical dependency, but I'll do everyone a favor and just blame the fact that the movie is terrible, and nobody wants to see her in movies anyway. And Who's Your Caddy, sadly, did not blow away people with it's genius blend of comedy and satire. Hopefully this movie will have long legs and prove everyone wrong. Who's Your Caddy? will be the defining golf comedy of our times.

Holdovers are slipping. A lot of folks predicted that Hairspray would have long legs and continue to do well, but it's dropping like the rest of them. Harry Potter fans, having finished the book, have been returning to the theater, but not enough to break records, people. Because if there's anything this summer has been about, it's about breaking records.

And in the "Because It's There" series: Once took in $340,000 on 131 screens, bringing it's grand total to $6,058,000 in 11 weeks.

There you have my break down. Next week, Bourne is back, which looks pretty damn badass, I'm not gonna lie to you. I'm sure something else is coming out, too, but it's not really gonna matter, is it? Unless it's Who's Your Caddy 2? (Too?)

Until next weekend....

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