This weekend, Lucky You surprises audiences and critics alike, and actually takes the number one spot, leaving Spiderman in the Drew Barrymore dust! I couldn't believe it! Who would have thought this was how the summer movie season would begin? Let's go to the numbers, shall we? (All in millions, remember, and these are the studio estimates, the actuals will be available on Monday. Just to prove me wrong).
1. Spider-Man 3 (Sony) - $148.0, 4252 screens, week 1, $148.0 total
2. Disturbia (Par/DW) - $5.7, 3132 screens, week 4, $59.88 total
3. Fracture (NL) - $3.4, 2365 screens, week 3, $26.45 total
4. The Invisible (BV) - $3.1, 2019 screens, week 2, $12.3 total
5. Next (Par)- $2.768, 2733 screens, week 2, $11.8 total
6. Lucky You (WB) - $2.5, 2525 screens, week 1, $2.5 total
7. Meet The Robinsons (BV) - $2.466, 2107 screens, week 6, $91.77 total
8. Blades of Glory (Par/DW) - $2.3, 2113 screens, week 6, $111.6 total
9. Hot Fuzz (Rogue) - $2.05, 1266 screens, week 3, $16.1 total
10. Are We Done Yet? (Sony) - $1.7, 1704 screens, week 5, $46.1 total
Ok, those are the numbers, but what do they mean? Well, it means that I thought myself funny with a misleading header about Lucky You. Had I more energy, I would have continued the gag, but since everyone and their mother (and most unborn children) will have already heard about the obscene amount of money that Spiderman 3 made. It broke records for highest day the day it opened (somewhere around $59 million), It broke the record Pirates set last year for most made in three days. (Time will tell if Pirates feels the need to reclaim that record). All sorts of things. This makes Spidey 4 inevitable, hopefully with some fresh blood. We shall see.
The aforementioned Lucky You sort of sets itself up for an ironic pun on it's name (Not so lucky after all, huh?, etc), but I hear the film is quite good, just being marketed poorly. Oh, and opening up against Spiderman. How's that for confidence in your product?I've heard rumors that the movie has been "sitting on the shelf" for two years, but that's not entirely true, because I saw them working on it last summer, furiously editing away. (Their office was across the way from mine. Fun Fact: On the other side of my office? Borat's. No foolin. I always saw him in the bathroom, and it's difficult to to say something when your holding your junk). Anyway, the film was met with some really good reviews, and I'm sure nobody will see it until it hits video. Way to drop the ball, Warners.
Obviously, the holdovers made nothing in comparison to the number one. In fact, it should be noted that there is a $143 million difference between the number one movie of the week, and the number 2. Kind of sad. It should be noted that most of these other movies probably had showings cancelled to make way for more interlocking of Spidey, to accommodate the large crowds. (It's called "interlocking" in the business of projection).
Under the radar, the late Adrienne Shelly's film Waitress, starring Keri Russell and Nathan "Bill Pardy" Fillion, was released on 4 screens, and took in $91,500. Sadly, it's still a lower per screen average than Spidey. But Waitress can take comfort in knowing it got far better reviews.
And in the "Because It's There" series: 300 took in $400,000 on 433 screens, bringing it's grand total to $207,852,000 in 9 weeks.
There you have my break down. Next week, a few movies try to continue the dance, but Spiderman is gonna take all. Let's be honest. Even if 28 Weeks Later looks pretty kick ass, it's still not going to matter. Oh, and there's also a movie from BRAFF!!!!! BRRRRRAAAAFFFFFFFFFFFFF!!!!!!!!!!!!
Until next weekend....
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