Sunday, November 14, 2010

Box Office Report: Stoppable

Dude here again. Coming at you with your bi-monthly box office report. Why bi-monthly? Because it's been a really busy time lately. What could possibly take me away from the fun of reporting the exchange of millions of dollars between consumers and multimedia conglomerates in exchange for two hours of entertainment?

Let's just say I took Beyonce's advice, and put a ring on it. 

This weekend, a clam before the Harry Potter storm. Or calm. Kinda works either way. But not really. Let's go to the numbers, shall we? (All in millions, remember, and these are the studio estimates. The actuals will be available on Monday).

1. Megamind (DW) - $30.0, 3949 screens, week 2, $89.7 total

2. Unstoppable (Fox) $23.5, 3207 screens, week 1, $23.5 total

3. Due Date (WB)- $15.5, 3365 screens, week 2, $59.0 total

4. Skyline (Uni)- $11.6, 2880 screens, week 1, $11.6 total

5. Morning Glory (Par)- $9.6, 2518 screens, week 1, $12.2 total (Wed Open)l

6. For Colored Girls (LGF) - $6.7, 2127 screens, week 2, $30.9 total

7. Red (Sum)- $5.1, 2878 screens, week 5, $79.8 total

8. Paranormal Activity 2 (Par) - $3.0, 2403 screens, week 4, $82.0 total

9. Saw 3D (LGF) - $2.7, 1976 screens, week 3, $43.4 total

10. Jackass 3-D (Par)- $2.3, 1607 screens, week 5, $114.7 total

So those are the numbers, but what do they mean? Well, it means that 3D animation trumps Denzel's speeding train. In an underwhelming weekend, Megamind continues to take in money that will next week go to the magical wizard. Because it wouldn't be a holiday season without an animated movie to distract us all.

Unstoppable proved to be stoppable (I feel shame for writing that) but still good enough for an impressive $23 million opening, on par with most Denzel Washington action fare. Bonus points for being a PG-13 Tony Scott movie. Rare is that.

Skyline is a curious case. It came in fourth, but made back its production budget, impressive for a movie financed by the FX house that created everything. (Thanks to that facial mapping of Armie Hammer in Social Network). But it's garnered some horrible reviews, most with the words "Gloriously" and "retarded".  Yet, with each horrific thing I read, my desire to see it increases exponentially.

Morning Glory, evening sadness.

Fun Fact: Hollywood actually took a break and didn't release a Christmas themed movie in early November! Progress!

Below the radar, Tiny Furniture, a movie whose preview is so twee it makes Paper Heart look like There Will Be Blood, opened up to an impressive $22,450. What makesthat so impressive is that was solely on one screen. Elsewhere, 127 Hours expanded and took in $453,000 on 22 screens. Gotta love a Danny Boyle flick.

So there, you have my amazing break down. Next week, I may have mentioned the wizard movie, but there's also a Russell Crowe movie, which makes me smile a little bit. 

Until next weekend....
(All Numbers courtesy of Box Office Mojo)

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