Sunday, October 04, 2009

Box Office Report: With Zombies!

Dude here again. I'm very disappointed, as nobody, not one single person, offered anything funny about last week's box office numbers. I'm now filled with a disturbing mixture of sadness and shame, with just a little bit of low self esteem. This lack of interactivity, the main selling point of the interwebs, is putting me into a funk I don't know if I'll get out of.

Screw that, I just found some pudding! Happiness, thy name is pudding!

This weekend, a bevy of new films open up to knock down those pesky meatballs. Let's go to the numbers, shall we? (All in millions, remember, and these are the studio estimates. The actuals will be available on Monday).

1. Zombieland (Sony)- $25.0, 3036 screens, week 1, $25.0 total

2. Cloudy With A Change Of Meatballs (Sony) - $16.7, 2977 screens, week 3, $82.3 total

3. Toy Story 1&2- 3-D (BV)- $12.5, 1745 screens, week 1, $12.5 total

4. The Invention Of Lying (WB)- $7.3, 1707 screens, week 1, $7.3 total

5. Surrogates (BV) - $7.3, 2951 screens, week 2, $26.3 total

6. Capitalism: A Love Story (Over) - $4.8, 962 screens, week 2, $5.2 total

7. Whip It (FoxS) - $4.8, 1720 screens, week 1, $4.8 total

8. Fame (MGM)- $4.7, 3133 screens, week 2, $16.6 total

9. The Informant! (WB) - $3.8, 2425 screens, week 3, $26.5 total

10. Love Happens (Uni) $2.7, 1922 screens, week 3, $18.9 total

So those are the numbers, but what do they mean? Well, it means that there is some justice and balance in the world, as a zombie survival movie has shown the good people the way, and taken the top spot! Yes Zombieland, not just in the minds of nerds everywhere, took in $25, making back it's budget and warning many across the land about the inherent risks of zombie uprising. Today, I'm proud. Almost makes up for that Transforming robots movie making $400 million. Almost.

Disney proved once again that even if you have a movie most people have watched countless times in the privacy of their own home, you can get people to shell out even more cash if it's in 3-D!! Yes the animated adventures of everyone's second favorite living toys (the first being Cherry 2000) came out in force and on 3-D and bested the other two newcomers. But not the raining meatball movie, which continues to hold steady despite having to surrender a number of screens to the Disney juggernaut. Impressive.

The Invention of Lying and Whip It also opened this week, but judging by their numbers nobody was aware of this. Shame, as they're both fascinating, fun, and warm films in their own right. But, let's be honest, if they had zombies in their movies, they would have fared better.

That's the first time I ever get to write those words and actually mean it. Bossome!

Capitalism: A Love Story opened up on more screens, and is attracting more people. But I feel really strange reporting on a movie's performance in terms of money, when the subject of the film is money and how effed the economic system is. Yeah, give me zombies over this one right now.

Below the radar, even more interesting things are afoot! Paranormal Activity, the chiller about a couple haunted in their new home (which if it's not playing near you, you can go to the website and "demand it" come to your town) took in $535,000 on 33 screens. What makes this even more impressive is the film is only being shown at midnight shows, and it still makes this kind of money. A Serious Man, the latest from the Coens, opened up on 6 screens to take in $252,000, but it has the highest per screen average of the entire week, with $42,000 per screen! And More Than A Game, the exciting tale of basketball that's MORE than basketball (and is allegedly good even if you hate basketball) took in $197,000. However, I'm sure all these films would have done better had they been made in 3-D.

There you have my amazing break down. Next week, the broom keeps on sweeping the cluttered fall schedule duds and misfires to make room for even more films.

Until next weekend.......

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