Sunday, February 13, 2011

Box Office Report: Lots of new movies and one with gnomes

Dude here again.  Hey, how about those recent current events in Egypt, eh? Or that super bowl of football that was played last week? Or anything else that's not movie related? Can we talk about something different for just one week? For a change?

Nah, I'm just fuckin' with ya! 

This weekend, a neck and neck battle between the titles beginning with "J", while my estimation of humanity drops down a few more pegs. Let's go to the numbers, shall we? (All in millions, remember, and these are the studio estimates. The actuals will be available on Monday).

1. Just Go With It (Sony)- $31.0, 3548 screens, week 1, $31.0 total

2. Justin Bieber: Never Say Never (Par) - $30.2, 3105 screens, week 1, $30.2 total

3. Gnomeo and Juliet (BV) - $25.5, 2994 screens, week 1, $25.5 total

4. The Eagle (Focus)- $8.5, 2296 screens, week 1, $8.5 total

5. The Roommate (ScrGms) $8.4, 2534 screens, week 2, $26.0 total

6. The King's Speech (Wein)- $7.4, 2263 screens, week 13, $93.8 total

7 No Strings Attached (Par) - $5.6, 2756 screens, week 4, $59.8 total

8. Sanctum (Uni)- $5.1, 2789 screens, week 2, $17.5 total

9. True Grit (Par)- $3.7, 2072 screens, week 8, $160.3 total

10. Green Hornet (Sony) - $3.6, 2090 screens, week 5, $92.3 total

So those are the numbers, but what do they mean? Well, it means that the top two movies are neck and neck for our mediocre viewing pleasure. The Adam Sandler/Jennifer Anniston romantic "comedy" Just Go With It seems to be in the lead, but who knows. The posters for this movie seem like rejected designs from the fake movies Sandler made for Funny People, so I'm a little surprised to find out it's real.

Hot on that film's heels is a documentary about a 16 year old boy (in 3D) managed to capture the hearts and imaginations of the people. The Bieber doc has exposed many people as fans and this opening proved this precocious boy and his hair charm everyone around them with auto-tuned glee. Except me.

Gnomeo and Juliet, the animated retelling of the Shakepearean romantic tragedy with lawn gnomes, had a impressive debut considering it opened up this same weekend. It sounds like the best movie out of any that were released this weekend, and far more interesting than that Leonardo DiCaprio version we got fiteen years ago. Holy shit, has it been fifteen years? Anyway, gnomes.

One thing's for sure, though. Nobody really wants to see The Eagle.

Fun Fact: Anniston is recognized by my spell-check.

Below the radar, Cedar Rapids, the latest from Miguel Areta, opened up on 15 screens and took in $311,000. There's also something called Vidal Sassoon: The Movie, which opened on one lowly screen, but took in $14,300 on that one screen, so what the hell do I know?

So there you have my amazing breakdown. Next week, a few more releases, one of which includes Liam Neeson traversing through Europe and kicking people's asses, which means you should see it above anything else. Or he'll find out. 

Until next weekend....
(All Numbers courtesy of Box Office Mojo)

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