Sunday, April 11, 2010

Box Office Report: Date Edition

Dude here again. Another weekend has come and gone, as so many do, and that means there are dollars out of consumers' wallets and in the hands of the Hollywood bigwigs, who are no doubt lighting cigars with aforementioned dollars.

Because that's how they roll out in Hollyweird.

This weekend, A tight race for first place among the top 3, but the lead isn't in 3-D!! Let's go to the numbers, shall we? (All in millions, remember, and these are the studio estimates. The actuals will be available on Monday).

1. Date Night (Fox)- $27.1, 3374 screens, week 1, $27.1 total

2. Clash of the Titans (WB)- $26.8, 3802 screens, week 2, $110.4 total

3. How To Train Your Dragon (Par/DW) $25.3, 4007 screens, week 3, $133.8 total

4. Why Did I Get Married Too? (LGF) - $11.0, 2155 screens, week 2, $48.5 total

5. The Last Song (BV) - $10.0, 2674 screens, week 2, $42.4 total

6. Alice in Wonderland (BV)- $5.6, 2530 screens, week 6, $319.3 total

7. Hot Tub Time Machine (MGM)- $5.4, 2611 screens, week 3, $36.9 total

8. The Bounty Hunter (Sony) - $4.3, 2901 screens, week 4, $56.0 total

9. Diary of a Wimpy Kid (Fox) - $4.1, 2453 screens, week 4, $53.7 total

10. Letters To God (Viv)- $1.1, 897 screens, week 1, $1.1 total

So those are the numbers, but what do they mean? Well, it means the star power of Steve Carrell and Tina Fey is just too much to be contained on a television screen. Date Night, despite a terrible marketing campaign, managed to trump the 3-D movies, the first time in 5 weeks that such a thing has happened! For that alone, this film escapes my derision.

Close on Date Night's heels, though, is the 1-2 punch (or 2-3 punch in this case) of Clash of the Titans and the Dragon movie that doesn't have Matthew McConaughey in it. Both films prove stalwart and hearty, despite a large drop for Clash which could bode well for future unnecessary 3-D transfers!

Opening at the bottom of the list is Letters to God, which tries to follow the Fireproof model of release from a few years back. Time will tell if it's another hit on that level, but something tells me the Christian films might be better off contemplating their next release in 3-D!

I promise I'll knock off the 3-D shit by the time the huge summer blockbusters come around, which is only in a few weeks!

We've let the Bounty Hunter make $56 million? And we couldn't pony up to make Gamer a hit? This world needs an enema.

Below the radar, a bunch of films opened up that I never heard of, so I'm not gonna bother talking about them, because I'm a jerk like that, and that's how I roll.

So there, you have my amazing break down. Next week I finally get to stop seeing the previews and finally get to see the actual movie of Kick Ass! Plus, they remade Death at a Funeral, despite the orginal opening up a few years ago.

Until next weekend.......

(All Numbers courtesy of Box Office Mojo)

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