Sunday, March 28, 2010

Box Office Report: I'm tired of 3-D edition.

Dude here again. These 3D numbers are getting to be ridiculous. It's getting to the point where no movies will stand a chance against 3D movies. I like 3-D movies, but I also like seeing regular movies. And I don't need to pay these exorbitant prices for the experience of getting a headache.

God, I'm getting old. .

This weekend, holy crap! A 3-D animated movie took the top spot with a larger than normal take! Who could have seen that coming? Let's go to the numbers, shall we? (All in millions, remember, and these are the studio estimates. The actuals will be available on Monday).

1. How To Train Your Dragon (Par/DW) $43.3, 4055 screens, week 1, $43.3 total

2. Alice in Wonderland (BV)- $17.3, 3384 screens, week 4, $293.1 total

3. Hot Tub Time Machine (MGM)- $13.6, 2754 screens, week 1, $13.6 total

4. The Bounty Hunter (Sony) - $12.4, 3074 screens, week 2, $38.8 total

5. Diary of a Wimpy Kid (Fox) - $10.0, 3083 screens, week 2, $35.7 total

6. She's Out of My League (Par)- $3.5, 2432 screens, week 3, $25.6 total

7. Green Zone (Uni) - $3.3, 2557 screens, week 3, $30.4 total

8. Shutter Island (Par)- $3.1, 2123 screens, week 6, $120.6 total

9. Repo Men (Uni)- $3.0, 2519 screens, week 2, $11.3 total

10. Our Family Wedding (FoxS) - $2.2, 1132 screens, week 3, $17.0 total

So those are the numbers, but what do they mean? Well, it means that when you raise the prices of the 3D tickets (as was reported earlier this week) then the 3D movies are going to make the most money. This is the future of movies, people. Accept it. Thanks James Cameron. Oh, and Dragon made $43 million dollars. Yay.

The lack of 3D screens deflated Alice's take a little bit, but still took second place. I refer you to the previous paragraph for the "Yay" comment.

Sadly, this oversaturation of family films in 3D made an uphill climb even steeper for the beloved Hot Tub Time Machine. A $13 million opening is fine, yes, but really people, why didn't more of you go see Hot Tub Time Machine? Unless you all bought tickets to the 3D movies and snuck into it. Maybe that's what happened. That's what I'll tell myself so that I can sleep better at night.

Nobody seems to really care about the other movies out. However, it should be noted for the first time in FIFTEEN WEEKS (!) Avatar has left the top ten. Farewell you creepy blue digital bastard. Thanks for changing the game. In the wrong way.

Below the radar, Atom Egoyan's Chloe opened up on 350 screens and took in about $1 million dollars. There was no 3D, but there is Liam Neeson. And we all know that Liam Neeson can do whatever the hell he wants, especially if it includes a nude Amanda Seyfried. Which this movie may or may not have.

So there, you have my amazing break down. Next week, Liam Neeson releases the Kraken with Clash of the Titans, which is thankfully being presented in pedestrian two dimensions, or you can be a man and see it in 3-D!!!! Oh, and a Tyler Perry movie opens, also possibly in 3D.

Until next weekend.......

(All Numbers courtesy of Box Office Mojo)

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